German model and presenter Rebecca Mir is the new brand ambassador for Perwoll. As announced by the Henkel Group, Mir will accompany the communication around the #RethinkNew #RethinkFashion initiative this year. To mark the 75th anniversary of the Perwoll brand, the company wants to once again emphasise the value of care and durability of fashion and clothing. Together with Rebecca Mir, the brand aims to inspire people to preserve, reinterpret and restyle their clothes. Further information …