05 - 06 June 2024 in Munich CosmeticBusiness

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30/11/2022 CosmeticBusiness

Men's Beauty Remains a Topic In Demand

The Men's Skin Care Market Continues to Grow

Men's skin care remains a growth market. According to a recent study by Technavio, global sales are expected to grow 6.77 per cent annually or 5.78 billion US-dollars through 2026. The market researchers identify innovation and premiumization as the key growth drivers. They are mutually dependent, as innovative products are based on high-quality ingredients, the authors say. The topics for which consumers will increasingly ask for them are said to be skin ageing, acne and pigmentation. Further information …

Adobe Stock, Diego Cervo
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