Symrise has launched naturals brand Maison Lautier 1795. This brand is said to be in the tradition of perfume craft and to reimagine natural perfumery, according to the manufacturer. Thus, the company reportedly is building a factory in Grasse, France, which will complement its existing factories in Holzminden, Germany, and Madagascar. Symrise announces that it intends to source as much raw material as possible locally, providing a boost to local cultivators. In the first phase of its operation, the new brand will focus on three product lines that have already been launched. Further information …